SEATON Carew was spruced up in time for the busy bank holiday weekend thanks to thoughtful McDonald’s workers.
Around 40 staff from four of the fast food restaurants in and around Hartlepool gave their time for a litter pick.
In less than two hours they scooped up enough rubbish from the beach to fill 32 big bags.
McDonald’s staff from Burn Road, the marina, Middleton Grange Shopping Centre and Wolviston services volunteered their services to Hartlepool Borough Council.
Beverley Williamson, business manager at the marina McDonald’s, said: “It went really well and we had a good time.
“With us being a fast-food restaurant, litter is a big thing and we want to make sure we don’t have a mess everywhere.
“McDonald’s as a company is supporting a Bin It litter campaign at the moment so we contacted the council and asked where they would like us to do a litter pick.
“They said Seaton Carew would be a perfect place with the summer coming so we agreed to spend a few hours clearing up the area.
“All the restaurants in town got involved.”
The litter pickers got to work clearing up rubbish and debris from the beach between the coach park and Staincliffe Hotel.
Phil Barton, chief executive of the Keep Britain Tidy campaign, said: “A few years ago we brought to McDonald’s attention that they were one of the brands contributing to litter on our streets.
“In response they have significantly increased their efforts to promote the anti-litter message and support our campaigns.
“As part of the campaign McDonald’s will be making a statement to their customers and the fast-food industry that big businesses can help drive change, lead by example and keep their brand’s litter out of the gutter.”