MORE than 60 Hartlepool business bosses have learned more about the internet from the experts.
Staff from Google were in town yesterday to hold free seminars and workshops as part of their drive to empower small business owners and aspiring entrepreneurs.
The aim is to give them the skills they need to get the most out of their digital marketing.
Gori Yahaya, the head of the Google Juice Bar (the name given to the campaign because it juices up Internet presence), was one of the team visiting Hartlepool.
He said: “We have done 80 or so of these courses over the last three years. It is important to leave a legacy and to understand that the skills we provide can help you move forward and help your business”.
The Hartlepool event was co-hosted by town MP Iain Wright who said: “This is the heart of business, and the UK is very tech savvy.
“People are buying things online but British businesses don’t utilise it as much as they can.
“We need to make sure that good Hartlepool businesses have an awareness of the Internet and can use that to increase business and hopefully increase prosperity”.
Mr Wright said he wanted Google to come to town so that Hartlepool’s businesses could benefit and hopefully create jobs.