A MAJOR blueprint which aims to revitalise key areas of Hartlepool has scooped a regional award.
The Hartlepool Vision won the Gold Award in the Public Sector Campaign category at the Chartered Institute of Public Relations (CIPR) North East PRide Awards.
The award, which was given jointly to Hartlepool Borough Council and PR and marketing agency DTW.
CIPR judges praised the campaign as “a fantastic example of a value for money, innovative public sector campaign.”
Coun Christopher Akers-Belcher, the leader of Hartlepool Council, said: “It’s tremendous that our work in promoting the Hartlepool Vision has been recognised as the best in the North-East region.”
Chris Taylor, managing director of DTW, said: “The Hartlepool Vision campaign shows how local authorities like Hartlepool can combine PR and marketing with disciplines like economic development and planning to deliver real and meaningful results that will make a difference to their local community.”
The Hartlepool Vision aims to regenerate the town centre, Jacksons Landing/Trincomalee Wharf and the marina, Church Street, Seaton Carew, the Headland, Wynyard, the Port and Queens Meadow.