A CABLE firm has helped a football team to enjoy improved fortunes on the pitch.
Town business JDR Cables has stepped in to support Hartlepool FC who play at level 7 of the football pyramid system.
A spokesman for the club said: “As of December last year it was a real struggle for the club, sitting bottom of the league and with money tight.
“The future was looking bleak, but this all changed though thanks to JDR’s intervention.”
The firm invested in new kit and playing equipment and the results were almost instant on the pitch.
Hartlepool FC enjoyed a strong second half to the season and finished well away from the relegation places.
Since then the club has gone from strength to strength. In the summer, it launched two new teams – an under-17 side which competes in the Russell Foster League and a reserve team that competes in the Durham Alliance League.
The first team are also enjoying their best run for a number of years as they currently sit in the top ten of what is a very strong league this year.
JDR Cables operations director Don Rosie said: “Having met the club secretary Chris Murray and the management team, it was clear that they have tremendous pride in the group of players and want to do the very best they can for the teams and the club.
“JDR are delighted to sponsor the club and wish them all the very best for the season ahead.”
Hartlepool FC is a semi-professional team who play in the Wearside League at Grayfields.
Club secretary Chris Murray said: “JDR’s involvement has been massive for us, not just financially, but the passion and support they have for the team and for the town as a whole really shows through and it has helped us grow so much in just a short space of time.
“When they got involved we had just one team with three coaches and around 30 players. We now have three teams all playing at a high standard, around a dozen or so qualified coaches and over 100 players.
“Add to this the volunteers who help out, the parents and grandparents the supporters and it has the feel now that the whole community is involved.”
There are still plans to continue the growth of the club with more teams to be added next season and plans with the council to develop facilities to potentially include a clubhouse, cafe and improve the ground to Northern League standard.
A charity day is also planned for Sunday, January 11, where a Hartlepool FC team will play against JDR Cables with drinks to follow in the club bar.