A FUNDRAISER is taking on the fight against breast cancer – and is urging others to do their bit.
Hartlepool’s Gemma Cross donned pink boxing gloves to highlight the challenges facing Cancer Research UK.
The charity has launched a fundraising campaign under the banner “join the fight for women’s survival” after more than £41m was spent last year on research into the disease and treatments.
Gemma, 25, is hoping to help boost that figure further by getting as many people as possible to organise pink-themed fundraising events of their own.
Gemma, who is Cancer Research UK area volunteer assistant for Hartlepool, said: “We are shaping up to recruit mums, dads, families, friends and work colleagues to help raise money.
“We want them to step forward and be counted as they join the fight for women’s survival.
“The message to everyone is clear: Cancer Research UK needs you. Supporters can request a fundraising pack crammed full of tips for organising an event to raise money for life saving research.”
The charity says that each year around 2,000 women are diagnosed with breast cancer in the North East and the disease affects around 48,000 women in the UK.
Figures show that across the UK incidence rates for breast cancer have risen in recent years. But because of research into earlier diagnosis and better treatments, more women are also surviving.
Gemma added: “So many women are alive today thanks to research into breast cancer.
“Cancer Research UK is behind many important drugs, such as tamoxifen and herceptin, which have saved thousands of lives.
“But research is expensive, so that’s why we need everyone in the region to help raise crucial funds.
“There are lots of ways to get involved, from holding a pink party to glamming up for work to organising a sponsored walk.”
To join the fight and to receive a free Cancer Research UK fundraising pack, visit www.jointhefight.org.uk or call 08701 602040.