Hoping summer sales (and sun) will start to sizzle

Mark Twidale and Ruth Fountain with umbrellas
Mark Twidale and Ruth Fountain with umbrellas

STORE bosses are hoping that the improving weather will see their topsy-turvy sales of seasonal goods get back on track.

The Tesco Extra store, in Burn Road, Hartlepool, has made a splash in the recent rainy weather, with bumper sales of umbrellas, wellies and even flu tablets flying off the shelves as shoppers coped with a rain-soaked British summer.

Meanwhile, their profits from bikini, sunwear and barbecue sales had taken a nose-dive as shoppers were keeping themselves locked up away from the dismal weather.

But bosses at the store hope that the recent turn for the better in the climate will see sales returning to normal for this time of year.

Duty manager Mark Twydale said: “We had been looking at around a 25 per cent increase in sales of umbrellas, which used to be occasional buys.

“Usually at this time of year, we would have had barbecues in the foyer, but obviously we haven’t had the weather.

“We have had to put wellies and ponchos on the rails in the foyer as people had been coming in drenched.”

Hartlepool looks to remain mainly dry over the next few days, with average temperatures of 18C and low level cloud.

Temperatures are expected to hit 20C on Saturday, with sunny intervals.