POLICE are launching a major drive on social media at the weekend in the search for information on a missing dad.
Official Cleveland Police social networking accounts are to be emblazoned with the image of a missing Hartlepool man Scott Fletcher on the third anniversary of his disappearance.
The police’s Twitter and Facebook accounts will be feature missing Scott in a bid to get more information on what has happened to him.
The force crest has been the profile picture on the accounts for the past four years, but for the first time they are being changed to show Scott’s face for three hours on Sunday, May 11, from 1pm, the day police believe he went missing.
It is hoped the impact of social media will help to bring vital clues or prick the conscience of anyone withholding information.
In December 2013, police revealed that Scott had some links to the criminal fraternity and that he was in some debt prior to his disappearance.
Hartlepool born and bred Scott was reported missing to police on May 18, 2011, and after following up numerous lines of inquiry, speaking with hundreds of people and visiting other areas of the country, officers still have no vital clues as to his whereabouts.
Detective Superintendent Jon Green, who is leading the investigation, said: “We hope this social media boost will provide us with the key information we need to locate Scott, it’s a fantastic tool to spread awareness.
“This has been a long and detailed investigation, there are people out there who know where Scott is or what’s happened to him and I need them to come forward for the sake of his mother and the rest of his family.”
His family remain tortured by his disappearance and say that having his 30th birthday pass without him took its toll.
Scott’s devastated mother Julie Fletcher said: “I can’t seem to put into words the gut-wrenching anxiety and rollercoaster of emotions that I feel every day, not knowing if he is alive or dead or whether he will walk through the front door.
“His 30th birthday was particularly hard to cope with.
“If you know where Scott is or what has happened to him, please contact me or Crimestoppers anonymously, and ease the torture I live with.
“I need to know what has happened to my son.”
Anyone with information on his whereabouts is asked to call Cleveland Police on the non-emergency number 101 or Crimestoppers anonymously on 0800 555111.