A SHOPPING centre boss made a splash for a cause close to his heart when he became the latest person to take on the ice bucket challenge.
Middleton Grange Shopping Centre manager Mark Rycraft got a thorough soaking after he was nominated by a store holder.
The 43-year-old agreed to do the challenge to raise awareness of Blackhall youngster Bradley Lowery.
Bradley, aged three, is battling a rare childhood cancer called neuroblastoma and is regularly in and out of hospital.
A fundraising target of £500,000 has been set for treatment overseas, should he suffer a relapse.
Mark raised a smile from shoppers as he dressed up as an American gangster for the fun challenge, which has been sweeping social media for the last few weeks.
He was nominated by Billy Reid who runs a key cutting and watch repair business in the shopping centre.
Speaking beforehand Mark said: “We have been planning this for a while and there’s plenty of staff on the team that want to make a mess of me.”
Not one but three buckets of cold water were thrown over him by Middleton Grange staff Paul Foster, Jane Webster and Michael Gray.
After receiving the drenching, Mark said the experience had been “absolutely fantastic”.
He added: “We had a good crowd for it and the staff got behind it.
“We have done what we wanted to which is to raise awareness of Bradley’s fight and I have got soaking wet as well.”
Mark, who is a member of Hartlepool Round Table, has also organised an abseil off Middlesbrough’s Transporter Bridge for Bradley.
It was due to take place on Sunday, but has had to be put back until Sunday, October 5.
There are still a few places left for anyone willing to take part. Registration is £35.