A LEADING cancer charity is urging runners in Hartlepool and east Durham to fight the festive flab by entering this year's London Marathon.
Breast Cancer Campaign is calling on runners taking part in the 26.2-mile event to raise money for its cause.
And with Christmas behind us, the charity says now is the perfect time to banish the bulge through training.
The Virgin London Marathon takes place on Sunday, April 17, and Breast Cancer Campaign wants runners with a ballot place to run in their name.
Karen Lambert, of Breast Cancer Campaign said: "So far we have 80 runners who are committed to running and raising money for Breast Cancer Campaign and we'd absolutely love more people to run for us.
"Every day 125 people are sadly given the news they have breast cancer and around 12,000 people will die from the disease in 2011, so if you haven't chosen a charity run for, why not shake off the post-Christmas blues and start training while supporting this very worthwhile cause?"
Running for one hour burns up to 1,000 calories, which is the equivalent of six mince pies, three servings of Christmas pudding with brandy cream or four glasses of mulled wine.
Last year, 106 runners took part dressed from head to toe in pink to raise 175,000 to help fund innovative world-class research.
To sign up contact the events team on 0207 7494114 or email: firstname.lastname@example.org