THE first thing most people consider when redecorating is the colour that they’re going to paint the room.
I’ve spent months at a time puzzling over what colour I want to paint my bedroom and I’ve had a colour scheme planned out for my first flat since I was 13 when I found out that DIY stores can mix you paint that matches your sofa cushions.
What many people don’t know, however, is the amazing things colours do to your brain.
Our exam hall at college is painted the most hideous mint green and is supposed to be a soothing colour, which I presume is why they chose it for the hall.
I don’t personally find it very soothing at all and swear it is part of the reason why I always leave with a pounding headache.
Well, that and the fact that the walls are painted two different greens. It’s absolutely infuriating and I’ve spent many crucial minutes staring dazed at the walls and wondering whose terrible idea it was to paint them such an offensive-to-the-senses colour.
Blue is used by many social media websites such as Facebook, Twitter and Tumblr, because blue activates the parts of your brain that keep you awake during the day. Obviously their aim is to increase traffic to their website and the colour blue aids in this.
Coca Cola and Virgin are examples of companies that use red, because red is a stimulant and they aim to energize and excite their customers. Green is often used by companies which wish to demonstrate that they are eco friendly, youthful or nurturing, whereas the connotations – those things that spring to mind when we think of something – for grey are clarity, balance and precision, all suited well to businesses such as finance or construction.
Colours have an amazing ability to persuade us, even when we don’t realise it and I’m vowing never to have my bedroom painted anything but blue, because that always makes me feel happy and relaxed, perfect for a sleeping environment!
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