Yellow balloons will be launched into the North East sky tonight in support of Jacob Jenkins and his family.
The two-year-old remains critically ill in Newcastle’s Royal Victoria Infirmary after choking on a grape at Pizza Hut on Friday.
The community has rallied around the toddler’s family, with hundreds sending prayers, lighting candles and donating money to a Go Fund Me page, which is at more than £5,000.
Tonight, well-wishers will meet at the clock tower on Seaton Carew seafront at 6.45pm, ready for the balloon release at 7pm.
Jacob’s mum Abigail Wilson said she and her family have had “phenomenal” support from people in the community and beyond – and that they too will replicate the balloon release, which they “love”.
READ MORE: Parents of seriously ill Hartlepool boy Jacob Jenkins touched by ‘phenomenal’ support after Pizza Hut choking incident
Lee Chapman, of party supplies shop Balloonies, has said that 100% of the profits made at their shop through selling balloons for the release will be donated directly back to the family.
The shop, on the town’s Murray Street, has been inundated with calls and queries about purchasing balloons.
Lee said: “There were people coming in left, right and centre wanting to buy balloons yesterday, but it would be such a shame because they would have been flat by the morning,”
He advised that people waited until today to buy the balloons.
They are being sold for £1 at Balloonies.
If you want to donate to Jacob’s family, visit www.gofundme.com/4d64c9ks.