Football supporters gave a big thumbs up when the new strip hit the shelves this morning.
Fans were outside the Hartlepool United club shop for it opening at 9am today to get their hands on the new home strip.
Early birds were also able to meet two of the star players, Ebby Nelson-Addy and Rakish Bingham, who were on hand to sign autographs and have photographs taken with the fans.
In a move away from the traditional white and pale blue stripes, the new shirt is a brighter blue with a blaze of white across the front.
And, fans and players both were giving it the thumbs up.
Rakish said: “We really like the new shirt. It has a nicer feel to it and is a bit different.”
Ebby said it was great to be there for the launch of the new shirt to the supporters.
He said: “We love doing things like this, it is always great to meet the fans.”
First in line was nine-year-old fan Evan Newbegin who came along from Seaton with his nana Carole to be the very first to try on the new royal blue kit for size.
“He’s been so excited to get the new shirt – he’s been up since 6.30 this morning.” said Carole.
Evan said: “It’s my favourite Pools shirt and I really wanted to get one as soon as I saw it. I am going on a cruise to Norway with my family soon and I can’t wait to wear it abroad and show my colours.”
Birthday girl, Naomi Franks, was one of the first in the queue to buy her shirt as she celebrated turning 10.
The young season ticket holder from Clavering, who was there with dad Terry, 51, and big sister, Sam, 14.
She said: “I just wanted to be here early so I could have the strip on my birthday.”
Andrea Smith, 40, from Kesteven Road, was also on site at the club shop early with her three sons, Jake, 12, Adam, 10 and six-year-old Oliver.
The mum, who was buying a top for Adam’s upcoming birthday, said: “They wanted to come down early. I like the strip it’s nicer than the old one.”
Fan and shop assistant, Dorothy Evans, said: “There were a few people queuing when we came to open up at 8.45am and we had more than 200 of the strips pre-ordered for people to collect today.
“Fans want to get their early because of their passion for the club.”
Kevin Durham, a 30-year-old forklife truck driver from the King Oswy area, was one of the first at the shop with his children, Reece, eight, Kai, four and two-year-old Jessica.
He said: “We wanted to get the strips and meet the players.”
Reece said: “I like the pattern of the new strip. I like the shade of blue.”
Daniel Liddle, 13, from West Park, said: “I wanted to be one of the first in the line to get the new strip and to meet the players.”
Both he and his dad, Adrian Liddle, who runs Atkinson Printers, gave their approval to the new strip and said it was good to have something a bit different.
Pools are set to wear the new home kit for the first time during Saturday’s pre-season friendly against Chesterfield at Victoria Park.