Students’ idea for company is on the button

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FOUR students proved to be on the button as their new innovative enterprise was named best start-up company in a competition.

The students, who all attend Cleveland College of Art & Design’s Hartlepool campus, were given the accolade at the 2011 Young Enterprise Regional Trade Fair.

Rebecca Dring, 21, Rachael Kelly, 20, Abi Crapper, 20 and Claire Kruger, 23, won the title after they set up jewellery range called Little Lost Buttons.

The fashion students struck upon the idea of turning old buttons into bespoke items of jewellery and were surprised at how popular the venture became.

They use old buttons to create bracelets, brooches, rings and necklaces, with each item coming wrapped in individual hand made packages.

They set up a company and it already has a large Facebook following and also provides jewellery-making kits.

Now the business, which was created as part of the students’ fashion enterprise course, has been short listed in the finals of the North East Universities Blueprint Award for aspiring entrepreneurs.