A sustainable fashion entrepreneur who turned a living room hobby into a high-end styling boutique has been crowned North East Independent Business of the Year.

Maddie Sidebottom, who runs Wynyard Re:Loved Boutique, won the award at the FB Fashion Ball Business Hero Awards – dubbed the Northern Met Gala – a flagship event celebrating business, fashion and charity.

The boutique specialises in making premium high-street and designer fashion more accessible, and has built up a community supporting women through many ups and downs.

Maddie, who has 20 years of experience in fashion styling, offers personal style advice as part of the Re:Loved service.

Maddie Sidebottom was named North East Independent Business of the Year for her Wynyard Re:Loved boutique.

placeholder image — Maddie Sidebottom was named North East Independent Business of the Year for her Wynyard Re:Loved boutique.

She was joined at the awards held at Newcastle’s Grand Hotel Gosforth Park by some of her clients as the business celebrates its fourth birthday.

Maddie said: “This award means so much because it reflects the incredible community that has grown around Wynyard Re:Loved over the last four years. To celebrate our fourth birthday by winning Independent Business of the Year was really special.

“Having so many of my clients there on the night, all dressed in Re:Loved and cheering the business on, made it even more emotional.

“This award belongs to every woman who has supported, trusted and championed the business from the very beginning.”

Maddie (left) during a one-to-one styling appointment with a client at her appointment-only boutique.

She was also shortlisted for two other awards of North East Inspirational Businesswoman and the North East Community Impact and Diversity Award.

Since its launch, Wynyard Re:Loved has evolved from a Facebook page into an exclusive, appointment-only boutique that sells stock through social media and a VIP WhatsApp community.

Maddie, married to former England international cricketer Ryan Sidebottom, added: “It’s never just been about selling clothes; it’s about confidence.

“Many of my clients are navigating menopause, illness or neurodiversity and find traditional shopping environments overwhelming.

“The one-to-one appointment model allows me to focus entirely on the individual and offer a genuine, honest styling service.”

She has styled clients for occasions, including Buckingham Palace garden parties and visits to 10 Downing Street, as well as dressing public figures including Steps singer Faye Tozer.

Robbie Williams also wore a Burberry jacket sourced through Wynyard Re:Loved.

A vocal critic of the fast fashion industry, Maddie has built the business on a ‘Re:Love, Re:Use, Re:Cycle’ ethos.

The company has also built a strong charitable focus, supporting organisations including raising over £5,000 for Mind in Norton and more than £20,000 for Feeding Families through a series of fundraising campaigns and events.